WHAT IS TELEPRESENCE AND WHY IS IT IMPORTANT?
Telepresence is how you show up online. When customers or clients look you up, or search for your category of products or services, do they find you? Chances are, if they aren’t finding you, they are finding one of your competitors. If you search for your company or organization on Google, is your contact information showing up correctly? Are you in the right place on Google maps? Do you have an effective website? More than ever before, content matters.
IT’S YOUR WEBSITE AND A WHOLE LOT MORE.
A solid website is a must for virtually any business or organization, but it’s not just about the website anymore. It’s the strength of your brand and how well you communicate your brand across all media – web, social media, and email. How are you showing up in the world? Is your telepresence strong, or could it use some fine tuning?
WHAT IS A RESPONSIVE WEBSITE AND WHY IS IT IMPORTANT?
According to Pew Research, nearly two-thirds of Americans are smartphone owners, and for many these devices are a key entry point to the online world. This means that the way websites look and perform on mobile devices is extremely important. A responsive website will automatically resize for desktop computers, tablets, and smart phones and is optimized for viewing across devices.
PICKING THE RIGHT CHANNELS
Will Facebook be effective for you? How about Twitter? It all depends. I help my clients sort through the channels that make the most sense and which will help them increase their telepresence.
Need to up your digital game?
Digital Marketing Services
- Content development for webs, blogs, and other social media
- Integrated marketing strategies to increase your telepresence
- Surveys and Analysis
- Website design
- Website hosting
- Email hosting and marketing
- Search engine optimization
- Marketing Plans